Paul Rand was one of the world's leading graphic designers. Here he describes his work with the same precision, economy and passion that he displays in his graphic designs, seeking to help us to understand the nature of his relationships with his clients, his audience and his art.

Paul Rand was one of the world's leading graphic designers. Here he describes his work with the same precision, economy and passion that he displays in his graphic designs, seeking to help us to understand the nature of his relationships with his clients, his audience and his art.

Paul Rand (1914-1996) was a pioneering figure in American graphic design whose career spanned almost seven decades. Always enquiring and investigating, he explored the formal vocabulary of European avant-garde art movements and synthesised them to produce a distinctive graphic language. Rand was a major force in editorial design, advertising and corporate identity. He was art d...(展开全部)

Paul Rand (1914-1996) was a pioneering figure in American graphic design whose career spanned almost seven decades. Always enquiring and investigating, he explored the formal vocabulary of European avant-garde art movements and synthesised them to produce a distinctive graphic language. Rand was a major force in editorial design, advertising and corporate identity. He was art d...(展开全部)

French critic and composer Michel Chion argues that watching movies is more than just a visual exercise--it enacts a process of audio-viewing. The audiovisual makes use of a wealth of tropes, devices, techniques, and effects that convert multiple sensations into image and sound, therefore rendering, instead of reproducing, the world through cinema. The first half of Film, A ...(展开全部)

本书通过众多实例，由浅入深、从易到难地讲述了Altium Designer 16.0的知识精髄，使读者能快速掌握使用该软件进行设计的技巧。 本书按知识结构分为17章，主要包括Altium Designer 16.0概述、电路原理图设计基础、层次化原理图设计、电路原理图的后续处理、PCB设计基础、创建元器件库、PCB设计规则的设置、元器件封装的制作与管理、PCB元器件库的管理、信号完整性、原理图与PCB图的交互验证、PCB的后续处理、PCB的高级设计、电路仿真设计等内容，最后通过三个综合实例，详细介绍了使用Altium Designer 16.0的设计过程。 本书提供网络下载资源，内容包括书中所有实例的源文件和结果文件，以及实例操作过程的视频文件。 本书入门简单、层次清楚、内容翔实、图文并茂、由浅入深，不仅可用作本科、高职等院校相关专业的教材，而且也适合Altium Designer 16.0的初、中级学习者作为自学教材使用。

Helping graphic designers find professional and spiritual support in the ever-demanding struggle to stay creative and profitable, this book reveals how some of today's most successful and intriguing designers keep growing as artists and as people with the power to affect public attitudes. Topics addressed include how to keep track of one's vision, the meaning of success, what s...(展开全部)

Helping graphic designers find professional and spiritual support in the ever-demanding struggle to stay creative and profitable, this book reveals how some of today's most successful and intriguing designers keep growing as artists and as people with the power to affect public attitudes. Topics addressed include how to keep track of one's vision, the meaning of success, what s...(展开全部)